POPELINI STORE 

Commissioned by : Private 
Architect(s) : Atela Architectes
Surface :         50 m²
Program :         Retail store design  

Budget : 70.000 € (excl. VAT) 
Status : Delivered in 2021

DESCRIPTION

Popelini is a brand that owns 6 stores in and around Paris and they asked us to create a new image for their boutiques. We worked with rounded wooden strips to reconstruct the walls and furniture in dark tones. The surface of the furniture is in white synthetic resin to bring out the colors of the choux à la crème. The neon signs, usually installed outside, are found inside the store. The walls are in off-white. All boutiques have a work area located behind a spotless mirror that both oversees the boutique and hides the lab.  
We have opened new boutiques in Vincennes, Neuilly, Boulogne and Rue du Commerce in Paris.